Well here we are, and you are wondering exactly what I was at the end of 2018. It all began with a trip to a Big Box Store around November 2018. I was looking for a candle to put me in the holiday spirit. While walking around the candle aisle, I was pleasantly surprised by the selection. I eventually settled on one, brought it home and lit it. The aroma, as I remember, wasn't as strong as I had hoped but it was pleasant enough and I was on my way to a merry holiday. That is, until the top layer of wax burned off... To my dismay the pleasant holiday aroma had dissipated almost completely! Upon further research I discovered that many candles were filled with unscented wax and only topped off with scented wax.
With all that research rumbling around in my brain, I investigated what it takes to actually make a candle. The process isn't that hard, but from what I read, it takes a decent amount of practice to get right. This was a bit too involved for my tastes at the moment.
All that said, I still wanted a good candle damnit! Maybe I could even get someone to custom make one for me? If it was good? Start my own white label candle company. I finally remembered that just so happened to be a small candle shop down the road from me. I sent a quick email out asking if they do custom orders, thinking my hunt would be over. I waited a few days and only got crickets back...
Well, I wasn't going to let that deter me. I figured I'd do some testing before I went and talked to them face-to-face about my idea. So, I went into the store. Candles were everywhere and in every kind of conceivable container. This seemed to be candle heaven. I sniffed and sniffed and eventually selected 3 that were on the small side of medium sized candles, and went to check out. The total came to close to $100! That's a far cry from the $15 I had spent at the Big Box Store, but I figured, you get what you pay for.
I went home and immediately lite one up. Much to my dismay, the same problem occurred! The smell just wasn't that strong. With that, I knew what I had to do.
I had to make my own candle.
Not only that, but I was going to make candles for all my friends because "This aggression will not stand man". I spend the better part of a Friday night and a whole Saturday learning how to make an actual Damn Good Candle. With my newly found wisdom, I went to the internet and ordered everything I needed.
A few days later, I was all set. I went about making candle, after candle, after candle. After a few misshapes, I got the process down. Then I waited for the candles to cure and lit one up. It was everything I had hoped it would be. The smell filled to room and was so good! I couldn’t wait to give one to someone.
I ended up handing about 40 candles out to various friends and clients. It seemed that almost every time they would open the package, smell, and say "This is one of the best candles I've ever smelled!". Then they would burn it and I would get a text "This is the best candle I've ever had!".
Now I'm far from a candle connoisseur, I just knew I liked this candle a lot. What I didn't know however, was that big problems were looming ahead. People ran out of candle to burn. Texts and comments started flooding in.
"My candle is out, where can I get another?"
"My wife loves your candle and needs more!"
"My sister came over and loved this candle! When are you making more?"
And more specifically, my friend Avery Write asked me to make some for him to buy.
So to stem the tide, I now have them for sale here on our site.
This is why we sell candles.